Feeder CD Digipack

The next digipack I researched was from the actual band in my music video, Feeder, and is a limited edition digipack set. This CD/DVD edition includes a 45-minute bonus DVD in special packaging. Featuring four full length video's from the Depot Sessions, it also includes two documentaries: "Tumble and Fall: The Video Diaries" and "Pushing the Boundaries". It also includes 5.1 mix of "Victoria".

This was particularly interesting as it helped me see what the band Feeder likes, in which I am using a song of theirs for my music video. it helped me identify what kind of style they are hoping to portray and what audience they are aiming for, it also showed what special edition stuff they add in their digipacks which help me in my research for my digipack CD cover.

CD digipack

CD Digipack

What is a digipack? 4 pages with a CD size template, contains the outer front cover, the outer back cover and the two inside pages. Also contains something extra which is a benefit from buying the actual CD as opposed to downloading online for free. The something extra could be a booklet, a behind the scenes CD or footage, and exclusive interviews with the band perhaps.

A digipack’s function is to advertise the CD album, it must have an attractive front cover in order to promote the album and must attract the right customer and age group relevant to the genre of music. The digipack is something extra which adds to the benefit of buying the actual CD, it may also c

ontain some extra footage, interview, DVD or extra for this same benefit.

The first CD digipack I researched was a Coldplay album 'Viva La vida' which is a special 2CD promotional digipack. With this you get an extra CD which comes with the original CD album. You get a few other tracks and remixes in which you would not get with just downloading the CD album online, although perhaps these special featured songs could also be downloaded, it is when an actual item etc is presented with the digipack in which people think is a benefit of buying the CD. From the review of the album you can see that people enjoy the extra CD, which is good as it shows real customer reviews.

The next CD I researched is called Pink Floyd 'The Wall' limited edition deluxe pack. It includes a digipack designed to appear like 'The Wall' with debossed brickwork etc. A photo montage of film

shots and a re-production of the original film promotional poster is featured inside the digipak, "THE OTHER SIDE OF THE WALL" - a 25 minute documentary a

bout the making of the film, Running commentary from Roger Waters and Gerald Scarfe, RETROSPECTIVE - A new 45 minute documentary with interviews with Roger Waters, Gerald Scarfe etc and Original Film Trailer and production Stills.

These are better ideas of an added benefit of buying a CD digipack, as it contains something you could not get off the internet, the exclusive documentary. Perhaps something like this would be a good idea for my digipack, although i like the idea of an interview or behind the scenes footage too.